Newsletter monetization: extra revenue from what you already send.
Turn the audience and properties you already have into a new revenue stream — starting with your email. Extra, our ad network, adds seamless ad delivery to the sends you're already doing, so you earn more without raising prices or adding products.
Earn from what you already have:
- Earn from every email — get paid on the sends you already do
- Enable once — we handle the ads, reporting, and tech; you copy & paste, then collect
- Keep control — you approve which advertisers appear; your content stays yours
- Simple, text-only ads — no images, nothing that detracts
- Privacy-safe — we never share or sell your customers' data
How newsletter monetization works with Extra
Monetize the audience and properties you already own — starting with email, then your site and app. Extra handles the ads; you keep the control and the revenue share.
Earn from every send
Your email · to your list
Sponsored · text only
An ad you approve — no images.
Email first.
Programmatic text-only ads inserted just before send. Our tech avoids the usual blockers, so ads reliably reach the inbox.
Site + app next.
Extend the same revenue stream to your other properties as they come online.
You stay in control.
Approve advertisers, keep your brand and content intact — and we never touch your customer data.
The network
Extra by afG — our ad network.
Extra is the ad network we built to connect trusted advertisers with the audiences businesses already reach. It matches high-intent messages to the moments your customers are already engaged — text-only, privacy-safe, and under your control. It's a sibling to Chapter, our attribution platform: two products, built by afG.
Where the ads come from
Extra sources demand from advertisers who want to reach engaged, opted-in audiences rather than rented attention on a social feed. Every advertiser is reviewed before they enter the network, and every sender approves who appears in their own sends — so nothing runs in your email that you haven't seen.
We're building the advertiser side deliberately rather than filling inventory with whatever clears. That means fill starts modest and grows as the network does. If you'd rather wait until it's dense, say so and we'll come back to you — but early senders help shape which advertisers we take.
Looking to advertise in newsletters rather than sell space in your own? See newsletter advertising with Extra.
Who this is for
- Businesses that send email regularly — newsletters, receipts, updates, promos — and want extra revenue
- Anyone with an engaged audience who won't raise prices or add products
- Publishers, creators, and apps with inventory to monetize
Who this is not for
- Businesses with little or no email or audience volume
- Anyone unwilling to include any third-party ads
FAQ
Quick answers to the most common questions.
How do I make money?
Will ads clutter my emails?
Is my customer data safe?
Won't the ads get blocked?
How much work is it?
What about my website and app?
What is Extra?
Built by afG, like Chapter.
Extra and Chapter are the two networks we've built in-house — ad monetization and attribution. Explore the other, or see all our plans.
Prefer to talk it through?
Tell us how you reach your audience today.